Web development / Responsive website design / Bespoke Content Management System

BACKGROUND

The Celtic Manor Resort is a world-renowned five-star business, golf and leisure resort that has hosted The Ryder Cup and the NATO Summit.

The Brief

The resort required a new website and content management platform that could integrate with multiple reservation systems and marketing tools.

The whole site needed to be controlled with an easy-to-use content management system. Bespoke functionality was also required to facilitate Celtic Manor's marketing schedule.

Responsive Website

We adapted the existing mobile version of the website for optimal viewing on smartphones, incorporating a new responsive layout. This enabled a more satisfactory visual experience on all pages and social areas such as the blogs and forum.

For bookings, we optimised the system to give it the look and feel of a mobile app, using HTML 5. This made for a swift and easy booking experience, with customers able to make room reservations in just a few clicks.

thinkCMS (Content Management System)

The content for the entire Celtic Manor website is managed centrally through our thinkCMS content management system. This provides Celtic Manor with full visibility and control over all content across the website pages, events, offers, blog and members areas.

With the ability to easily embed video, images, widgets and documents in just a few clicks, the client is able to quickly and simply keep the site updated and fresh. In addition, SEO and Social Media integration are built-in as standard within the CMS, as well as QR codes and Tiny URL links for every page, as required.

SOCIAL MEDIA

The Celtic Manor Resort makes extensive use of social media to market the website, events and offers. As an integral part of the upriseVSI website platform, we ensure that Celtic Manor’s Social Media engagement is managed with ease.

Our software allows us to embed controls for channels such as Twitter which can filter the account to exclude bad language. It also includes caching for performance which means that the tweet renders instantly within the feed.

"upriseVSI helped us design and implement an excellent mobile booking journey with a responsive design, which ensured a consistent user interface for any device."



James Lewis
Head of Digital,
Celtic Manor Resort

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