Pay-per-click advertising that gets results

Our PPC experts can help to get your brand in front of the people who are searching for precisely what you offer.


Pay-per-click (PPC) adverts are the sponsored links that appear at the top of search engine results. Brands and businesses pay to appear here using an auction-based system. Their adverts will display when specific terms are being searched.

Recently, PPC has become a primary form of advertising for businesses. It’s not difficult to see why as PPC is extremely targeted. You are able to put yourself squarely in front of people who have already expressed an interest in your product or service because they have been searching for it.

It’s worth remembering that PPC, like any form of advertising, is only going to work if you do it well. It’s important to be certain that the terms that you’re paying for are the most relevant. Once you’ve captured a target audience, you need to make sure that you can convert them into a sale. Our PPC experts know precisely how to do that.

The key benefits of pay-per-click advertising

Extremely targeted 

High conversion rates

Entirely scalable

Quick set up

Immediately measurable results

Better online presence 

Our pay-per-click services include:

  • Google AdWords PPC
  • Microsoft AdCenter PPC
  • Display Advertising
  • Remarketing
  • Facebook advertising
  • Mobile PPC

Here’s how pay per click works

PPC Audit

We’ll look at your existing PPC campaign, offering technical advice on its account structure, keyword performance, quality score and other metrics.

Competitor & Keyword Research

By exploring the specific search terms your competitors are bidding on, we can decide whether it’s worth bidding alongside them or not.

Bid Optimisation

We’ll monitor and adjust the bids to ensure that the cost of the campaign is providing an efficient return on investment.

Ad Creation

To target an audience effectively, we will create an advert that will generate the best results. This will be based on design, usability, and the best times of day and days of the week for it to run.

A/B Testing

We will also use A/B testing to compare different versions of a web page to see which performs better.

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