touchdown!

A new website for NFL team, Jacksonville Jaguars

We’ve scored a touchdown and will be designing and developing an online booking website for Jacksonville Jaguars.

We’re over the moon to announce that we’ve been appointed by the Jacksonville Jaguars NFL franchise to design and develop an online booking website for its new UK Academy

Based over the pond in Florida, The Jaguars are the only NFL team that have made a commitment to play one home game each year at Wembley Stadium. The Jaguars are owned by Shahid Khan, who also owns English Championship football club, Fulham FC. Having worked with Fulham FC in the past to implement their booking system, it’s a pleasure to work with Shahid again.

When it comes to promoting American Football in the UK, The Jaguars are the most active NFL team to do so. What’s more, they’re hoping to further grow participation in the sport by launching a UK player and coaching academy. The academy will include a residential player clinic and a separate coaching clinic to help improve the standard of the game in the UK and Europe. Amateur players and coaches between the ages of 19 to 24 will have the chance to train like NFL professionals and be coached by some of Jacksonville’s elite-level coaches.

We’ll be getting our shoulder pads out to tackle the new website design head on. The aim of the new website is to allow keen American Football players and coaches to book onto the Academy quickly and easily. The website will be built using thinkBooker, our very own online booking system. thinkBooker is the booking system used by the likes of Manchester United Soccer Schools and Italian club, Juventus, to manage the online booking for their soccer schools, so The Jaguars will be in good company!

Our MD, Gareth, said “We’re excited to have the chance to work with the Jacksonville Jaguars and it’s very pleasing that we were recommended by the team at Fulham, who we have worked closely with for a number of years. A key strength of the thinkBooker software is its ability to not only effectively manage online bookings but to also increase them by providing the user with a very quick and easy-to-use booking journey. It’s also a system which can be configured to the needs of our individual customers, something which other off-the shelf booking systems can’t achieve.”

Hussain Naqi, Senior Vice President of the Jacksonville Jaguars kindly commented: “It’s our ambition to not only increase awareness of The Jacksonville Jaguars here in the UK but also to increase the number of people actually playing American Football. The Academy offers a way for coaches and players to improve their skills by gaining access to our highly experienced coaches.

“We needed a way for those who want to book onto the Academy to do so easily online and having spoken to the team at Fulham, it was clear how highly they rated the thinkBooker system and the level of support that UpriseVSI provide. We’re looking forward to working with them to deliver a fantastic website and booking system, which will help us grow The Jacksonville Jaguars brand in the UK.”


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